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Growing Your Business With Email Marketing

Pikel Designs email marketing

As an entrepreneur, I'm always looking for ways to improve my business growth and build relationships that will last forever. This is why I love email marketing! It's definitely a game-changer in most cases!

Why Email Marketing?

Imagine having a direct line to your audience, where you can engage, nurture, and keep them coming back for more. That's exactly what email marketing offers – a powerful way to build lasting relationships that stand the test of time.

Your website is the gateway to an incredible journey of growth, and email marketing is your trusty sidekick. Let's nurture those relationships that will keep your business thriving for years to come!

Here are some reasons why you should have email marketing as part of your process.

It's cost-effective!

Compared to traditional marketing, email campaigns offer high ROI without breaking the bank.


You’ll also learn your audience’s responses, refinishing your approaches for maximum impact.

Target Campaigns!

You'll learn to deliver the right message to the right people at the right time, boosting your conversion

Design A Lead Magnet that will entice people to subscribe to you!

When it comes to email marketing, something truly powerful happens – your lists belong to you. No matter how your business evolves, your email lists remain a constant. Switching email providers? Taking your lists with you is a breeze. The reason is simple: your subscribers have given you their explicit permission to connect with them! Unlike merely being a fleeting presence in someone's feed, showing up in their inbox establishes a more personal relationship. What sets this apart? Your subscribers have invited you to be there.

In essence, your email list is a prepped audience that's already warmed up. They've journeyed into the middle (if not the bottom) of your marketing funnel. The top of your funnel has worked its magic by attracting leads and piquing their curiosity. As they land on your email list, they're already aware they desire what you offer. Instead of forging new connections, your focus shifts to nurturing the existing ones – this is where the real enchantment unfolds.

Perhaps you're pondering, "Sounds fantastic, but my email list isn't exactly overflowing. How do I actually fill it with qualified leads?" Enter lead magnets – the answer in a nutshell.

Picture lead magnets as the ultimate invitation – a tempting offer that prompts your ideal clients to share their email address in return for something valuable. Think free quizzes, PDF guides, templates, and webinars – all shining examples of lead magnets that captivate.

Now, the question: How can you craft a lead magnet that consistently draws in your ideal clients, like a magnet to metal?


In the realm of email addresses, people are cautious – guarding their inboxes closely. The allure of "free" alone won't cut it. They're seeking value that stands out, a treasure trove of information not easily found elsewhere. Consider their core challenges, those pain points that matter most to your ideal client. Now, think about how you can uniquely offer them assistance in a way that sets you apart from the rest.

I'd love to talk about email marketing to you and how it can be a great strategy for your business.

Please send me an email and we can chat!


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Pikel Designs Blog growing your business with email marketing

Shalisha Pikel

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